Abstract

ABSTRACT Background: Screen-induced sleep disruption has emerged as a significant public health concern, particularly in semi-urban areas where digital adoption is rapid but awareness of sleep hygiene remains limited. Objective: This study aimed to explore digital behaviors contributing to sleep disruption, assess community perceptions, and evaluate potential public health interventions in semi-urban populations. Methods: A qualitative design was employed with 35 participants (18 males, 17 females) aged 18–45 years, purposively sampled from semi-urban communities. Semi-structured, in-depth interviews explored digital use, sleep patterns, and awareness of sleep hygiene. Data were thematically analyzed through open, axial, and selective coding. Results: Findings revealed that late-night smartphone and social media use delayed sleep onset, reduced total sleep duration, and caused next-day fatigue. While participants acknowledged the adverse impact of screen exposure, behavioral adherence to sleep hygiene was inconsistent. Community-based interventions such as digital curfews, family-supported routines, and awareness campaigns showed promise in improving sleep consistency and reducing fatigue. Conclusion: Screen-induced sleep disruption in semi-urban settings is strongly influenced by cultural and social contexts. Tailored, community-driven public health interventions are essential to reduce digital overuse at night and improve sleep health outcomes.

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