MI Anees Fathima Assistant Professor, Department of Management, MEASI Institute of Management, Peters Road, Royapettah, Chennai 600014, Tamil Nadu, India
Fathinathul Rafna P Final Year MBA Student, Department of Management, MEASI Institute of Management, Peters Road, Royapettah, Chennai 600014, Tamil Nadu, India
Address for correspondence: MI Anees Fathima, Assistant Professor, Department of Management, MEASI Institute of Management, Peters Road, Royapettah, Chennai 600014, Tamil Nadu, India E-mail: anees.fathima@measimba.ac.in
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Fathinathul Rafna P, MI Anees Fathima/Customer Perception on Digital Payment Platform/J Soc Welfare Manag. 2022;14,3(PartII):239–244
Timeline
Received : August 18, 2022
Accepted : September 22, 2022
Published : December 30, 2022
Abstract
This paper examines the customer perception on digital payment platform in India, as India is moving towards digital payment system. 100 samples were chosen for study. This paper examines the various factors that were taken from the review of literature process. Awareness of different digital payment system. Preferred payment app, satisfaction with various digital payment system etc. Research was undertaken with the following questions: What is the level of adoption of digital payment system? How far customers feel comfortable with the use of digital payment system? What are the challenges faced by the public while using digital payment system? Based on these questions the following objectives of the study were formulated as follows: to study the customer adoption of digital payment systems and e-banking; to study the customers’ perception of digital payment system; to find the factors influencing digital payment system adoption; to analyse the role of independent variables in improving the digital payment system. The findings of the study show that the customers are satisfied with the digital payment system.
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Data Sharing Statement
There are no additional data available. All raw data and code are available upon request.
Funding
This research received no funding.
Author Contributions
All authors contributed significantly to the work and approve its publication.
Ethics Declaration
This article does not involve any human or animal subjects, and therefore does not require ethics approval.
Acknowledgements
We would like to express our gratitude to the patients, their families, and all those who have contributed to this study.
Conflicts of Interest
No conflicts of interest in this work.
About this article
Cite this article
Fathinathul Rafna P, MI Anees Fathima/Customer Perception on Digital Payment Platform/J Soc Welfare Manag. 2022;14,3(PartII):239–244
This license enables
reusers to distribute, remix, adapt, and build upon the material in any medium
or format for noncommercial purposes only, and only so long as attribution is
given to the creator.
This license enables
reusers to distribute, remix, adapt, and build upon the material in any medium
or format for noncommercial purposes only, and only so long as attribution is
given to the creator.