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Women Entrepreneurs: Leading the Way Ahead

Bhavna Mehta , Bhavna Mehta , Sweta Parekh

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Journal of Social Welfare and Management 6(1):p 35-40, January - March 2014. | DOI:

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Abstract

Entrepreneurship amongst women has been a recent concern. The numbers of women-owned businesses have grown tremendously and are proving to be a successful segment of the business world. This paper based on an exploratory study of 110 women entrepreneurs undertaken in the medium scaled city of the state of Gujarat. It includes information related to training, business, family relationship and adjustment made by women entrepreneurs, their views on entrepreneurship & problems experienced by them when they venture out to carve their own niche in the competitive world of business environment. Motivational factor for women entrepreneurs in this study are pull factors such as need for independence, self fulfillment, flexibility in work and need for a challenge. They give credit to their husbands as they confessed that it was their husband’s idea to establish their own enterprise. Women received family support in all ways especially moral and economic support and due to that reason; they did not find it difficult to combine business and home obligations.

Keywords: Problems of women entrepreneurs; Women empowerment; Women entrepreneurs. 


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