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Journal of Social Welfare and Management 15(3):p 247-250, September-December 2023. | DOI: https://doi.org/10.21088/jswm.0975.0231.15323.17
Original Article
A Study on Customer Preference Toward Cements Product with Reference of the Ramco Cements Ltd
Sheik Faraaz Ahmed, Khadeeja Bilquees A.
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Licence:
Attribution-Non-commercial 4.0 International (CC BY-NC 4.0)This license enables reusers to distribute, remix, adapt, and build upon the material in any medium or format for noncommercial purposes only, and only so long as attribution is given to the creator.
Journal of Social Welfare and Management 15(3):p 247-250, September-December 2023. | DOI: https://doi.org/10.21088/jswm.0975.0231.15323.17
How Cite This Article:
Khadeeja Bilquees A., Sheik Faraaz Ahmed/A Study on Customer Preference Toward Cements Product with Reference of the Ramco Cements Ltd/J Soc Welfare Manag. 2023;15(3)(II):247–250.Timeline
Received : July 11, 2023
Accepted : October 04, 2023
Published : December 25, 2023
Abstract
In 2021, the value of the worldwide cement market was US$ 344.5 billion. Looking ahead, IMARC Group projects that the market will grow at a CAGR of 6.1 percent from 2022 to 2027, reaching US$ 488.4 billion. We are continually monitoring and evaluating the direct and indirect impact of the pandemic on various end - use sectors while keeping in mind the uncertainties associated with COVID-19. According to the study's findings, these observations constitute a major factor in market contribution. Researchers who want to assist business managers with their strategic planning and decision - making have always been interested in customer preferences. Modeling the customers' multicriteria decision making (MCDM) is an efficient technique to analyse their preferences. However, many conventional methods fall short because they can't consider numerous factors simultaneously. In this chapter, we use the Coquet Integral aggregation function technique and introduce the Rfm tool tool box, a newly created tool box for preference analysis. We show how this tool box may be used to learn about the preferences that influence traveller's hotel choices by focusing on a case study of the Singapore hotel business. Researchers and managers worldwide are anticipated to gain from the newly introduced technique and produced tool kit to execute more effective business management. A study on cement product preferences concerning Ramco Cement Ltd. Data were gathered through 120 customer use structure questionnaires from diverse customer users at Ramco Cements because the study is a descriptive research design. The study's findings show a correlation between respondents' gender and Regarding Ramco Cement.
References
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Data Sharing Statement
There are no additional data available. All raw data and code are available upon request.
Funding
This research received no funding.
Author Contributions
All authors contributed significantly to the work and approve its publication.
Ethics Declaration
This article does not involve any human or animal subjects, and therefore does not require ethics approval.
Acknowledgements
We would like to express our gratitude to the patients, their families, and all those who have contributed to this study.
Conflicts of Interest
No conflicts of interest in this work.
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Cite this article
Khadeeja Bilquees A., Sheik Faraaz Ahmed/A Study on Customer Preference Toward Cements Product with Reference of the Ramco Cements Ltd/J Soc Welfare Manag. 2023;15(3)(II):247–250.
Licence:
Attribution-Non-commercial 4.0 International (CC BY-NC 4.0)This license enables reusers to distribute, remix, adapt, and build upon the material in any medium or format for noncommercial purposes only, and only so long as attribution is given to the creator.
| Received | Accepted | Published |
|---|---|---|
| July 11, 2023 | October 04, 2023 | December 25, 2023 |
DOI: https://doi.org/10.21088/jswm.0975.0231.15323.17
Keywords
Multi Criteria Decision MakingCorrelationPreference AnalysisSearch for Similar Articles
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Timeline
| Received | July 11, 2023 |
| Accepted | October 04, 2023 |
| Published | December 25, 2023 |
licence
Attribution-Non-commercial 4.0 International (CC BY-NC 4.0)
This license enables reusers to distribute, remix, adapt, and build upon the material in any medium or format for noncommercial purposes only, and only so long as attribution is given to the creator.
