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Journal of Social Welfare and Management

Volume  15, Issue 3, September-December 2023, Pages 211-217
 

Original Article

A Study on Supply Chain Management Practices of Zuko Overseas Private Limited: Challenges, Enablers and Success Factors

S.G. Balaji, Nasreen N,

1 Associate Professor, 2 Final Year Student, MEASI Institute of Management, Royapettah, Chennai 600014, Tamil Nadu, India.

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DOI: http://dx.doi.org/10.21088/jswm.0975.0231.15323.12

Abstract

Introduction: The logistics sector plays a key role in enabling commercial trade among multiple parties and this sector is projected to grow at a compound annual growth rate (CAGR) of 15.5% between FY2019 and FY2024. The present study is conducted to find the supply chain management practices, challenges, enablers and success factors of Zuko overseas private limited.

Methodology: The descriptive research design was used to analyzes the challenges, enablers and success factors of supply chain practices of Zuko Overseas Pvt. Ltd. in Chennai. The primary data was collected from 148 respondents who were clients/customers of Zuko. The quota Sampling method was used for the study, and the advanced statistical analysis like spearman’s rank correlation was employed to test the hypothesis of the study.

Results: Spearman’s Rank Correlation, the coefficient of correlation between customer order management and strategic planning managementis 0.377 which indicates that there is a moderate and positive relationship between them. Similarly, multiple statistical tools were used to analyze the practices and performance using which suggestions were made.


Keywords : Supply Chain Management; Supply Chain Integration; Supply Chain Risk; Supply Chain Technology; Supply Chain Performance Management System.
Corresponding Author : S.G. Balaji