Abstract Colostrum feeding is an unequalled way of providing ideal food for the healthy growth & development of the newborn baby and has unique biological and emotional influence on the health of both mother & child. Although Breast feeding and colostrum feeding awareness is created everywhere by celebrating world breast feeding week, still in many parts of India, the value of colostrums feeding is neglected by mothers and feeding their newborn with pre-lacteal feeds as per their socio-cultural practices. Also it is observed that the newborns are not fed within 30 minutes after birth, which promotes neonatal mortality and morbidity. This source of information influenced the researcher to bring out some facts regarding colostrum feeding practice in India. This review article focuses on Colostrum feeding practices in various corners of India and socio-cultural determinants of discarding the first feed and not feeding the baby early. This suggests that all health professional can play important role for further improvement & promotion of colostrums feeding initiation practice.