AbstractMass media is an important information source in modern society for the general public to obtain health information. Health related articles and news through media may influence policy makers, consumers of health services and the population in general; and may therefore affect provision and use of health services and health related behaviors. Good and substantial oral health behaviors require implementation of the knowledge with an integration of health education and health promotion. The belief that the mass media are a powerful tool in health education capable of persuading people to adopt particular attitudes and practices in the health field in terms of a “direct effects” model has been widespread. In the context of providing information to the public, mass media has social responsibility to provide the accurate and evidence based information. It is recommended that public health campaigns through mass media should a healthy diet, the maintenance of good oral hygiene, and fluoridation of public water supplies as key measures for children (and indeed the whole population) to maintain good oral health.
Key words: Media; Mass Media; Social Media; Oral Health; Oral Health Promotion; Health Education.